Future of Cloud Services

The past 10 years have taught us one incontrovertible fact; the cloud will continue to grow. Rest assured your competitors will use it and get an advantage on you. So, get ahead of the curve and get a free consultation today.

Overcoming Development Issues

Determining how best to share, store and process large amounts of sensitive data has always been a huge problem for the health care industry. Issues to overcome include:

  • How to link what physicians, nurses, and administrators need within the bounds of HIPAA while catering to the hospital’s EMR needs.
  • How to share sensitive files within the organization efficiently.
  • How to track data on applied treatments and results.
  • How to confine these solutions within a budget that a smaller facility, as well as major health corporations, can use.

Custom Cloud Development can allow for all of this.

Using Digital Marketing to Educate and Raise Awareness

Think about how pervasively the cloud has already entered daily life. Your photos, your emails, your music, even your banking are all done through the cloud. Applied to healthcare providers, cloud based systems provide similar benefits for a business world:

  • Maintenance costs will be lowered on data handling and storage of EMRs.
  • Faster and more efficient deployment of platforms.
  • Eases technology-related staff challenges.
  • Eases data sharing.
  • Long term data analysis easier due to cloud-based databases.

Much of the administration’s task load can be streamlined and minimized through these cloud systems as well.

Cloud Options

Software as Service – In the software distribution model, applications are hosted by the vendor, and the hospital staff uses them over the internet. This includes custom software, data analysis, mobile applications, and so on. Currently, 67% of healthcare providers use these types of services.

Platform as Service – The cloud-based platform allows hospitals or their agents to develop, run and manage applications using the tools provided by said service to make coding those applications easier than developing that back end to go along with it. This allows endless customization to the team, permitting specialized applications and services.

Infrastructure as Service – Computing resources, storage, and networking capabilities offered by a host service provide users a place to develop what they need, with full access to all back-end environments.


Health care organizations can use a private network, a public network or a hybrid to access these clouds. Given the sensitive nature of many hospital requirements, a hybrid is most often selected when looking at these options.

Every employee can use the cloud platform, but it can be designed so that only the people cleared to see sensitive patient information will be allowed access. This is called platform encryption. It allows you to encrypt sensitive fields and control who can see those encryptions, as well as monitor the activities in which those fields are used. This is not required under HIPAA but is a great feature to have as an extra firewall.

Why Choose Us?

If you strive to get the most out of your investment, you know how important it is to work intelligently and pick your spots. That's where Healthcare Marketing Consultants come in. We provide options from branded lead generation to content to systems development, always with an eye on the bottom line. Smart, dedicated, and growth-oriented, Healthcare MC is the right choice when you're looking to work smart.

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You can't reach the finish line unless you take that first step. Contact Healthcare Marketing Consultants today to speak with our agents, and begin your journey to success.

Call us for a free assessment:(888) 370-5834

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News & Announcements

Both the healthcare industry and the digital marketing world are constantly changing; technology demographics, research and best practices are updated almost daily. Healthcare MC is dedicated to staying on top of the latest trends and news.

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Our Marketing & Development Tools

As an entirely digital team, Healthcare MC makes painstaking effort to stay abreast of developments in digital marketing and software suites. When it comes to marketing campaigns, SEO and SMO campaigns, CRM and sales systems, and reporting, it's important to link and co-develop systems to ensure you get the most out of your investment in marketing.

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Let our Marketing style your Healthcare Company (888) 370-5834

With our combined experience in filling healthcare beds, Healthcare MC can help you reshape your marketing and admissions models with time-tested, intelligent solutions. Let us begin styling your future; reach out for a consultation.